E-Comm Research Suite

E-Comm is the New Normal, accelerated by Covid-19

Coronavirus has fast-forwarded several business initiatives, specifically with regards to Digitalization. Companies had to act rapidly to cope with re-directed customers who wanted to buy products online and get it fulfilled in a timely manner. Infact for now, most interactions are through virtual interfaces rather than physical contacts due to social distancing measures and lockdowns.

Shaping your ecommerce strategy post Covid-19

Online Buying is likely to continue

Although several countries have started to emerge from the lock down, elevated levels of Online buying behaviour is likely to maintain in the near future. SpectrumR realizes that in times like this, manufacturers will use ecom environments to market and sell their products. It is thus imperative that a combination of Behavioural and Claimed data is analysed for successful online activations.

OUR SERVICES

All Solutions are enriched by Survey

PASSIVE METERING

Shape your Digital Marketing Strategy

by identifying complete Consumer Digital Journey 

ECOM ACTIVATION TESTING

Enhance CX & UX for better conversion

by testing marketing mix on e-comm environments

E-MYSTERY SHOPPING

Ensure compliance to provide best CX

by independent review of e-comm experience

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